Let's talk about Candied Yams—the shade that brings the flavor and the fierce all in one. Think of that perfect, rich, burnt-orange hue inspired by the sweetness of our favorite fall comfort food. This isn’t just another lipstick; it’s the warmth of autumn, the richness of tradition, and the boldness of a statement lip, all wrapped up in one. Candied Yams is that color you reach for when you want to bring warmth, sweetness, and a little spice to your look—perfect for the season and every skin tone. The color pairs well with our "Universal Truth" liner. 

The Finish:

Candied Yams is a true matte finish, meaning no shine, just that rich, bold color that stays put. This liquid lipstick glides on smoothly with its easy-to-use brush, drying down to a matte that lasts all day. It’s transfer-proof, smudge-proof, and built to stay flawless from the morning hustle to late-night hangs. It’s got the perfect balance of bold and warm, so you’re ready to own any room you walk into.

What’s Inside:

This lip color isn’t just about serving looks; it’s about serving comfort too. Candied Yams is packed with hydrating and nourishing ingredients, including Coconut Oil, Jojoba Oil, and Shea Butter, to keep your lips feeling soft, even with a matte finish. You’ll get all the color without any of the drying, so you’re ready to slay in comfort.

Here’s what else makes Candied Yams a standout:

• Isododecane, Polyglyceryll-3 Diisostearate, and Ethylhexyl Palmitate for a smooth, long-lasting matte finish that keeps your look fresh
• Tridecyl Trimellitate and Diisostearyl Malate to help with smooth application and all-day wear
• Coconut Oil, Jojoba Oil, and Shea Butter to keep your lips moisturized and comfortable, even with a matte look
• Tocopherol (Vitamin E) for an extra layer of lip protection and moisture
• Silica for a soft, even texture that glides on beautifully
• Dimethicone and Dimethicone/Vinyl Dimethicone Crosspolymer for a soft, lightweight feel that lasts all day.

Color:

• Color-rich pigments that give Candied Yams its deep, warm burnt-orange tone that complements all skin tones. This shade is designed to stand out, whether you’re rocking a full face or going for a natural glow.

FAQs:

1. How long does it last?
   Candied Yams is here to last from the first coffee to your last sip of wine. It’s transfer-proof, smudge-proof, and built for the long haul, so you can rock it all day with zero worries.

2. Will it dry out my lips?
   Not at all! We’ve infused Candied Yams with hydrating ingredients like Coconut Oil, Jojoba Oil, and Shea Butter to keep your lips feeling soft and moisturized. So you get all the bold color without any of the dryness.

3. How does it feel on the lips?
   It feels smooth, soft, and lightweight. Candied Yams applies easily and dries down to a comfortable matte that you won’t even notice. No cracking, no flaking—just pure fall color that stays put.

4. Will it work for my skin tone?
   Absolutely! Candied Yams was crafted to complement all skin tones. From fair to deep melanin, this warm burnt-orange shade brings out the best in every complexion, adding that extra glow to your look.

5. What’s the applicator like?
   It comes with a precise doe-foot brush, making it easy to get a flawless application every time. Whether you’re lining, layering, or going full bold, Candied Yams glides on with ease.

Candied Yams is more than a lip color—it’s a vibe. Warm, bold, and unapologetically you, it’s the perfect fall shade to bring depth, richness, and a touch of sweetness to your look. Whether you’re wearing it to work or out for a night with the girls, Candied Yams is here to make sure you’re serving face.

Ready to bring that warmth and sweetness to your lips? Shop Candied Yams now and let your look do all the talking.

Meet the liner that does it all—introducing Universal Truth, the rich cork-toned brown lip liner that brings everything together, just like truth itself. This liner is the ultimate go-to: it’s versatile, reliable, and elevates any look without overpowering. Whether you’re pairing it with a bold lip or wearing it solo for a defined, natural look, Universal Truth is all about enhancing your beauty while keeping it real.

With a shade that’s designed to blend beautifully with most lip colors, Universal Truth is truly universal. It speaks to our commitment to authenticity, just as truth does—it’s that steady, grounding color that shapes, defines, and holds your look together. Like the stories you tell, this liner speaks loudly yet effortlessly, giving you the power to redefine what it means to be unapologetically bold.

The Finish:

Universal Truth glides on with a soft, matte finish, providing the perfect base for any lipstick color. It’s smooth, blendable, and has enough staying power to keep your lip look locked in place, ensuring that you’re covered from coffee breaks to evening events.

Why It’s a Must-Have:

Universal Truth is more than a liner; it’s an essential. The soft brown tone complements all skin tones, making it a staple in any makeup routine. It’s about versatility, adaptability, and always having that one truth you can count on. This cork-brown shade pairs effortlessly with both warm and cool tones, and it’s equally stunning when worn alone for a soft, natural contour to define the lips.

How to Use:

1. Outline & Define: Trace along the natural edges of your lips to create a flawless shape. Universal Truth defines without overpowering, giving you a natural, seamless finish.
2. Blend & Build: For a more subtle look, blend out the edges of Universal Truth to soften the line. Pair with your favorite Loud Beauty lipstick or gloss for a polished look that stays true to you.
3. Wear Solo: This liner can stand on its own for a soft, everyday look. Swipe it on and go—sometimes, all you need is a little truth.

Narrative & Meaning:

This isn’t just a liner; Universal Truth is a reflection of Loud Beauty’s message. It’s that unwavering voice, the core of authenticity that anchors every story. Universal because it complements every color, every tone, and every occasion. Truth because it reminds us to stay grounded, embrace authenticity, and show up exactly as we are. This shade embodies the power of truth—it doesn’t shout, but it stands strong.

Universal Truth is the lip liner that does it all, seamlessly blending with your Loud Beauty favorites while standing out on its own. It’s versatile, reliable, and perfect for every day, whether you're in the newsroom, at brunch, or on stage. This is the liner that redefines what it means to be bold and true.

Ready to define your look and elevate your truth? Shop Universal Truth now and let your lips tell the story.